Brands and retailers are giving their fitting rooms a high-tech upgrade
by Maile McCann / via modernretail.co Apparel brands and retailers are investing in high-tech fitting rooms in their brick-and-mortar stores. 2021 was the year of the virtual fitting room: Walmart, Shopify, Amazon and Snap all invested in augmented or virtual reality tech to help customers visualize what clothes might look like on, as the pandemic kept them […]